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Revenue, it’s the gas that makes your business machine hum. With the speed of today’s everchanging marketplace, it’s important to engage your customers at every step of their buying journey. That’s why we developed our omnichannel customer engagement tool. This multifaceted approach to customer engagement is a true game changer. Omnichannel refers to the ability to reach your customer by voice, text, email, social or chat.
Now, let’s take Omnichannel
to the next level…
Let’s Go Multimodal
Supercharging engagement tools like voice, text, email, social, chat, online FAQs, and more provide the customer with the optimum seamless experience by gathering context and information across all engagement channels throughout the entire buyer’s journey from first visit to present.
Multimodal is a true 360-degree top-down perspective of the entire Buyers Journey. At any point in the process, you will know how many times they visited your site, a specific page, hover rate, their geographic location, buying trends, social media activity and more.
Insights as to how long they stay, how many pages they visit, which pages they visit, and whether they arrive by following a link or not is vital information. Now let’s take a deeper dive into your customers buying signals.
At NPA, we measure actions in addition to pageviews. Now you can drill down to which parts of the page are getting the most attention through ‘heat mapping,’ and even induce the buyer to remain on the page when they intended to leave by identifying keystrokes and mouse movement.